A Practical Guide for Real Estate Companies Proven Strategies to Attract Serious Buyers and Renters in Dhaka, Chittagong & Beyond.

Understanding the Bangladeshi Apartment Buyer

Buyer personas: Middle-class families, NRBs (Non-Resident Bangladeshis), young professionals.  Income brackets and decision-making behavior.  What qualified leads look like in this market.

Optimizing Your Online Presence

Website essentials: Mobile-first, fast-loading, localized content.  SEO strategies for apartment marketing.  Why Google My Business and Map listings matter.

Leveraging Social Media for Lead Generation

Facebook: Still king in Bangladesh.  Instagram & TikTok for showcasing lifestyle appeal. YouTube video tours and testimonials. Paid advertising tips (targeted campaigns, lookalike audiences).

Lead Magnets and Funnels

How to build a lead funnel for apartment sales/rentals

Classifieds, Portals & Aggregators

Using Bikroy.com, Bproperty.com, Lamudi, and others

Offline Strategies That Still Work

Referral marketing: Tenants, staff, and satisfied buyers

Qualifying Leads Like a Pro

Pre-screening questions that save you time

Data, Metrics & Constant Improvement

A/B testing your ads and landing pages

Case Studies from the Bangladeshi Market

Real examples from Dhaka and Chattogram developers